Privacy Policy

When you contact Sarah Tours, make a booking, or travel with us, you may need to share some personal information with us. We collect only the information we reasonably need to serve you, arrange your journey, communicate with you, and meet our responsibilities.

We do not believe in collecting personal information simply because technology allows us to. If information does not help us serve you, operate your journey, protect our website, or meet a legitimate legal or business responsibility, we do not need it.

This Privacy Policy explains what information we collect, why we need it, how we use and protect it, when we may need to share it, and the choices you have regarding your personal information.

If anything is unclear, please ask us. We believe you should know what happens to information you entrust to us.

1. Information We Collect

We collect only the personal information we reasonably need to communicate with you, arrange your journey, and provide the services you have asked us for.

Depending on how you use Sarah Tours, this may include:

• When you contact us: your name, email address, telephone number, and any information you choose to include in your message.
• When you make a booking: the names and contact information needed to manage the booking, together with information reasonably required to arrange the journey.
• When your journey requires it: information such as nationality, date of birth, passport or travel-document details, dietary requirements, accessibility needs, or other information needed by hotels, transport providers, local authorities, or other travel partners.
• When you use our website: limited technical information necessary for the website to function securely and properly.
• When you choose to receive news from us: your name and email address so that we can send you the information you requested.

We do not ask for personal information simply because it may be useful someday. If we do not reasonably need it, we prefer not to collect it.

2. How We Use It

We use your personal information only when there is a reasonable purpose for doing so.

This may include using your information to:

• Plan, confirm, and manage your booking and the travel services included in your journey;
• Communicate with you before, during, and after your journey when necessary;
• Respond to your questions, requests, or enquiries;
• Provide relevant information to hotels, guides, transport providers, and other travel partners when they need it to deliver a service for you;
• Send you news or updates from Sarah Tours when you have chosen to receive them. You can unsubscribe at any time;
• Keep our website secure, reliable, and working properly; and
• Meet legal, accounting, or other legitimate business responsibilities.

We do not sell your personal information. We do not use it simply because we have it, and we do not use it for purposes unrelated to the reason it was collected without a legitimate reason to do so.

3. Payment Information

When you make a card payment, your payment information is handled securely by our payment provider. Sarah Tours does not store your full card details on our own systems.

We receive only the information we reasonably need to confirm and manage your payment and booking, and to meet our accounting and legal responsibilities.

4. Cookies & Website Information

Like most websites, Sarah Tours uses cookies and similar technologies that help our website work properly, remain secure, and remember certain choices you make while using it.

We may also use limited analytics tools to help us understand how people use our website and how we can improve it. We are interested in understanding how well our website serves travelers, not in collecting information simply for the sake of collecting it.

Some cookies are necessary for the website to function. Other cookies, where used, may relate to analytics or services provided by third parties. You can control or delete cookies through your browser settings and, where required, through the choices provided on our website.

5. Who We Share It With

Sometimes we need to share limited personal information with others in order to arrange and deliver your journey. We share only what is reasonably necessary for the service they are providing.

This may include:

• Guides, drivers, accommodation providers, transport companies, and other local partners involved in your journey;
• Payment providers when processing your payment;
• Technology, email, and hosting providers that help us operate our website and communicate with you; and
• Government or other authorities when we are legally required to provide information.

We do not sell or rent your personal information to anyone. When we share information, our purpose is to provide the service you have asked for or to meet a legitimate responsibility.

6. How Long We Keep It

We keep personal information only for as long as we reasonably need it for the purpose for which it was collected.

Some information, such as booking and payment records, may need to be kept after your journey to answer questions, maintain accurate business records, or meet legal, tax, and accounting responsibilities.

Other information, such as enquiries or marketing preferences, is kept only while it remains useful or necessary. When we no longer have a reasonable reason to keep personal information, we will delete it or dispose of it appropriately.

7. Your Rights

Your personal information belongs to you. You have the right to ask us about the information we hold and how we use it.

You may ask us to:

• Tell you what personal information we hold about you;
• Correct information that is inaccurate or out of date;
• Delete personal information when we no longer have a legitimate or legal reason to keep it; and
• Stop sending you marketing communications at any time.

If you have a question, concern, or request regarding your personal information, please email us at discover@sarahtours.com. We will take your request seriously and respond as promptly as reasonably possible.

8. Security

We take reasonable steps to protect the personal information entrusted to us from loss, misuse, unauthorized access, or disclosure.

We use appropriate technical and organizational safeguards and limit access to personal information to those who reasonably need it to provide our services.

No website or information system can guarantee absolute security. If we become aware of a security issue affecting personal information, we will take it seriously and act appropriately to address it.

9. Children's Privacy

Our website is not directed at children, and we do not knowingly collect personal information directly from children.

When a child is traveling as part of a family or group, we may need limited information about them to arrange the journey. This information should be provided by a parent, guardian, or other person authorized to provide it, and we will use it only for purposes reasonably connected with the child's travel.

10. Links to Other Sites

Our website and blog may contain links to websites operated by other organizations, such as destination resources, travel partners, or social media platforms.

Once you leave the Sarah Tours website, we do not control how another website collects or uses your information. If you choose to share personal information with another website, we encourage you to read its privacy policy.

We may update this Privacy Policy from time to time if our services, the way we handle personal information, or our legal responsibilities change.

When we make changes, we will update the "Last updated" date at the top of this page so you can see when the policy was most recently reviewed.

12. Contact Us

If you have a question about this Privacy Policy, would like to know how we handle your personal information, or wish to make a request concerning your information, please contact us.

You can email us at discover@sarahtours.com or reach us through our contact page.

We will do our best to answer you clearly and promptly.